54 SEPTEMBER 2019 By Angela Copeland Job searching is hard work. That saying “getting a job is a job” couldn’t be truer than it is right now. I hear from job seekers every day who are struggling, and rightfully so. But it may not be for the reasons they think. When I ask a job seeker what it is that’s causing problems with their job search, they typically know the answer right away. First, they’re over-qualified. They are too old. They studied the wrong thing in school. They wonder if they need to get a new haircut, go back to school and change careers completely. A new haircut never hurt anyone – but let’s take a deeper look. The next questions I typically ask the job seeker are these: How are you applying for jobs? How many jobs have you applied to lately? Very often, I learn that the job seeker is applying online. It’s the only way they’re looking for a job, and it’s the only way they’re applying. So, although ageism is real, it’s possible the company doesn’t know their age because they’ve never even seen the person’s application. I know that companies tell job seekers, “Apply online. If you’re a good fit we’ll call you.” It’s just not true. Sure, sometimes miracles happen. But it’s not the norm. Think of it this way. If you were hiring someone, how would you go about finding that person? Would you want to sort through 200 resumes that were submitted on the internet by strangers? I bet you would ask around. You’d ask the people that you know if they are interested, or if they know anyone who is interested. A number of things need to go smoothly in order for applying online to work as designed. First, the online system would need to be smart enough to find the best applicants. Then, the HR recruiter would have to be knowledgeable enough about the role to select the best candidates to screen. The hiring manager, and your future boss, would have to trust the judgement of the HR recruiter. The hiring manager would then have to rely on the online process to screen for candidates. This is a lot that has to go right. Instead of relying on the online process, become someone the company knows. Network with people who work at the company. Ask for coffee meetings. Talk to friends who have connections at the company. Locate the hiring manager and send them a message on LinkedIn. Whatever you do, keep applying to jobs. The likelihood that you’ll get hired after you apply for a job is less than five percent. Applying to only five or 10 jobs is not likely to result in a job offer. Before you decide why you aren’t being selected, be sure that you aren’t completely relying on the online process and that you’re applying to many jobs at the same time. — Angela Copeland, a career expert and founder of Copeland Coaching, can be reached at copelandcoaching.com. 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Spread the word and expand your brand. Thousands of items and options. Grow your business! 800-887-5275 • http://jadepromo.net Call for a free catalog or see options online! NEWS BRIEFS CRANE AND CARBON Crane and Carbon is a wellness brand of micronutrients (vitamins and minerals) made to optimize nutrition for face and body. Originally an online shop, the brick-and- mortar business opened its doors in June at 24th St. and Osborn. Products include detox cleansers, bath crystals, lotions and a variety of multivitamins to enhance fitness or battle allergies. Crane and Carbon also hosts workshops such as “Soap Making.” For more: craneandcarbon.com. THE BUFFALO SPOT Located in the Camelback Colonnade Shopping Center on Camelback just north of 20th St. is a new fast-casual dining experience called The Buffalo Spot. This is the sixth location for Arizona, but this chain started in Long Beach, California in 2013. There are more than 20 locations. The Buffalo Spot’s signature dish is buffalo chicken french fries, but it also serves wings, salads and buffalo chicken burritos. For more: thebuffalospot.com. Xavier College Preparatory is a Catholic community that strives to prepare young women of faith with the knowledge, skills, and integrity to meet the challenges of a changing global society in a positive and productive manner recognizing unity in diversity. 8th Grade Day Oct. 25, 2019 | 9:30 a.m. - 1:0 0 p.m. Open House Oct. 27, 2019 | 12:00 p.m. - 3:00 p.m. All are welcome Xavier Entrance Exam Saturday, Jan. 11, 2020 or Saturday, Jan. 25, 2020 at 7:30 a.m. Registration for exam and application information at xcp.org Affording a Xavier Education Financial Aid Workshops available to interested parents during the Entrance Exam Testing, Jan. 11, 2020 and Jan. 25, 2020 9th Grade Applications Due Monday, Jan. 27, 2020

55 SEPTEMBER 2019 By Mallory Gleich Since its opening in 2017, 4th Avenue’s Van Buren music venue has been home to a multitude of musical acts. Located within the venue were two empty buildings, mostly used for storage and collecting dust as the days went by. As of August 16, those days are gone and the two vacant buildings are now home to Ziggy’s Pizza and the Stardust Lounge, downtown Phoenix’s exclusively- pinball arcade. “As one of the owners of Cobra Arcade, one of my favorite things to do is listen to what people want as far as new games. We have a huge amount of people asking for pinball, pinball, pinball,” said Ari Bracamonte, mastermind behind Stardust Lounge. Bracamonte says that in the past four to five years, there’s been a growing interest in pinball games. “I think people are trying to get away from the electronics and get back to the more mechanical,” Bracamonte said. “It’s like a man versus machine kind of deal. It’s more fun because you have no idea what will happen.” In order to get into Stardust Lounge, patrons must enter through Ziggy’s Pizza and head toward the back. Go through the “secret entrance” and pull back the curtain…and it will feel like you stepped back into the 1970s. To the left is the bar area, the top of which is crafted from 8,500 pinballs. To the right and left, spanning the wall, are classic pinball arcade games. A portrait of David Bowie looks over the room. There’s a DJ booth. There’s a projector playing videos. There’s a disco ball hanging from the ceiling and a multicolored light-up dance floor. It’s like being transported to a different era. “We wanted to do stuff that people don’t necessarily see on a daily basis,” said Bracamonte. The idea for Stardust Lounge has been in the works for a few years, back when Bracamonte and his partners Chuckie Duff and Tucker Woodbury were opening Cobra Arcade in Tucson. “I felt like there needed to be a dedicated place for people to play pinball,” said Bracamonte. “I wanted a place for people to have fun.” The pinball machines came from all over the southwest – in Arizona, Vegas and California. Each machine cost anywhere from $3,000-$10,000. The pinball machines include Attack from Mars, Black Knight , Addams Family, Monster Mash, a Beatles machine and a Centaur machine ( Centaur is Bracamonte’s favorite). Tokens range from 25 cents to $1. “The idea behind the name Stardust Lounge is obviously David Bowie but more to the point, I want people to come here for a different experience,” Bracamonte said. “I want people to be able to revisit the time and maybe even pay tribute.” Along with the pinball machines, there is also a full dance floor and plenty of music, including the classics. The bar has 10 specialty cocktails, each based off of different places with a few even inspired by Bowie himself. “We like to call it ‘Southwest Tiki’ but it’s your classic club drinks made for today’s palate,” said D.J. Gonzales, who came up with the bar’s drink menu. Each drink is made with “local” in mind, from the Pink Starburst (served with a pink Starburst on the side), to the Moon Age Day Dream, to the Saguaro Slammer, which is served in a cactus- shaped mason jar. “We wanted to make drinks that taste and look good, with that ‘sensory overload’ kind of feeling…and we want them to be Instagrammable, too,” said Gonzales. Ziggy’s Pizza serves authentic street slices. The man behind the namesake, Greg Ziegler (a.k.a. Ziggy), is from Queens, New York and is a cofounder of NYPD Pizza. “We didn’t want to make it anything fancy. These are slices and pies that we want people to ‘wrap their arms around,’” said Ziggy. The pizzeria offers classics such as cheese and pepperoni as well as specialty pies and wings. Ziggy’s and the Stardust Lounge are open at 4 p.m. every day. The lounge is open to people age 21 and up. For more: stardustpinbar.com and ziggyspizzaphx.com. Now we can all “play a mean pinball” Ari Bracamonte remembers playing pinball as a kid at the Nickel Palace in Mesa; now, some of his favorite games have found a home in Downtown Phoenix.